A Retail Team Leader will build skills and knowledge such as:

• Understand the customer profile of the business, their purchasing habits across a retail calendar year and how to meet and exceed their needs. Know the best ways to drive the team to increase sales, secure customer loyalty and attain business targets.

• Understand the purpose of the business including its vision, objectives, and brand / business standards, how they compare to its competitors and how own role, and the team, help to achieve them.         

• Understand how own actions and those of the team can contribute to the overall financial performance of the business by increasing sales e.g., through product positioning, and minimising costs through effective stock control and prevention of theft.            

• Understand how to organise the team daily to achieve objectives and recognise the importance of contingency planning to meet business requirements; know limits of authority when deputising for line manager.

• Understand the importance of business compliance to legal requirements and supporting the team to operate in line with business policy and procedures.

• ​Understand how current and emerging technologies support retail operations and sales whether customer facing or remote, and how best to operate them to achieve an efficient and effective service.

​